Welcome to your online caffeine connection! You love our beans but you may be wondering… 

What is BSG?

We are glad you asked!
It stands for Be Someone Good

What do y’all do?
Since 2019, we’ve been slinging (coffee) beans

What does that mean exactly?
Welp, long story short, brothers Jake & Zach Staggs created a website & then filled Zach’s closet full of coffee beans. That wasn’t a great business model.
They had a goal for the coffee brand & what they wanted to do with it;
become a trusted source of premium coffee dedicated to frequent roasting of ethically sourced, fair trade beans.
We found our bean sensei, Nick, who guided the brothers on their journey through roasting, were they discovered different tracks for the beans to take, since they wouldn’t sell online at first. The beans took on many forms, from collaborating with like minded, awesome companies & meshing our coffee into new products like soap & mead, or stocking businesses & restaurants with wholesale coffee & cold brew, to designing, promoting & distributing private label coffee for companies, people & organizations to now operating a brick & mortar cafe in downtown Cornelia, Ga to host community events & pair our coffee & espresso with amazing breakfast sandwiches & pastry
BSG is here to help you
Brew Something Good!

BSG Bulletin:
News, Events & Fun Stuff

Our Roots

Learn how brothers
Zach & Jake became
purveyors of some of the
best coffee in the world!

Stay Stoked Creative Co takes a look under the hood of what makes BSG stoked

Daniel & the creative crew at Stay Stoked Creative Co asked BSG Cafe in Cornelia to come in & allow them to gather some b-footage in our cafe and test some equipment out and surprised us with one of the most beautiful vids we have ever seen, even if it does primarily show our unpaid social media intern, Zach Staggs the most. Thanks guys and thanks to everyone who has made BSG their happy third place for Habersham



The Crew at Jack Bradley Insurance checks in with BSG & future plans for habersham

Kiara & the awesome media arm of Jack Bradley Insurance sits down with Zach Staggs of BSG to discuss the future (best guesses only) & what BSG is up to with new products, menus, events & services!

My partner and I happened upon BSG when they were still in the first Hayesville shop, just before you moved to the larger Hayesville location.
you steered us to a cuppa Chamblee Cherry, and for the first time in 60+ years i enjoyed a cup of coffee without gastro feedback. Thank you for that gift! Been drinking it ever since!
— Kavita H. (NC)

what are people saying?

Hands down, my new favorite coffee! Never used to enjoy coffee black until I discovered Jake’s Classic Coffee by BSG Coffee. Highly recommend!
— Hayden K. (Colorado)

BSG’s Pursuit For Fair Trade and Quality

Our coffee beans are sourced from all over the world; ethically and Naturally. From the forested mountains of Ethiopia, to the lush jungles of Brazil, Guatemala and Papua New Guinea. All beans are brought to us directly from fair-trade practiced farming co-ops. Every strain is traceable and given proper inspections prior to being shipped. Each of our producers use all natural growing and processing methods. No GMO, pesticides or insecticides, ever!Your coffee is then roasted and bagged to order here in Atlanta.

Want to work together?

White Label / Collaborations

We design your own branded product line, on the house! You customize the flavor profile and package. We handle production, promotion, packaging and distribution. then, at the end of every two weeks, we send you a check for your portion of the profit while strengthening your brand/Company.

Catering / Pop Up Cafe

We are ready to supply your next party, wedding, corporate function, or fundraiser if you’re in North Georgia. Coffee bars to fully themed mobile cafes & catering with dessert bars & sandwich platters.